Cookie policy

We believe it is important to offer tailored services and to optimize your user experience. To do this, ESSENTIEL ANTWERP uses cookies, pixels and similar technologies that help us to facilitate the use of the website and improve its functionality. In addition to the necessary cookies, we embedded social plug-ins (e.g. share or like buttons) and the Facebook/Google-pixel in our website. They send those third parties information about your device (e.g. IP address and browser string), how you use our services, which pages you visit, the purchases you make and the ads you see. That transfer occurs automatically when you visit our website, irrespective of whether or not you have an account. The pixels are used to place targeted ads on the third party’s website, to help us regulate the advertisements and measure their effectiveness. Also, we may create target groups based on email addresses, mobile phone numbers, or visitors to our website and target them with personalized ads through these channels. For more information about the further processing by these third parties, we recommend that you consult their cookie policy.


Unless you have adjusted your browser settings to disable cookies, our system will place cookies on your browser as soon as you visit our Website. Below you can read more information about our use of cookies and how you as a user can adjust your preferences.

What is a cookie?

Cookies are small text fragments that are stored on your computer or mobile device when you visit a website. Cookies allow for the recognition of visitors’ browsers and enable you to browse a website faster and more easily. They also ensure that your personal settings and preferences are stored so that, for example, when you visit the website again, you do not have to select your preferred language again.

Types of cookies

Our cookies may be subdivided according to their origin, function and lifetime.

1 — Origin

First party cookies are cookies that are placed by the Website that is currently being visited by the user (e.g. cookies placed by www.essentiel-antwerp.com)Third party cookies are cookies that are placed by a domain name other than that of the Website visited by the user. If a user visits a Website and a third party places a cookie via that Website, this is a third-party cookie (e.g. cookies placed by Google, Twitter and Facebook).

2 — Function

Essential cookies are technical cookies that are necessary for the functioning of the Website. Without these cookies, the Website cannot function smoothly and various functionalities cannot be offered.Functional cookies are cookies that ensure that the Website functions properly and guarantee a faster and more efficient use (e.g. cookies for log-in, language preference and shopping basket). Functional cookies are basically first party cookies.

Analytical cookies collect statistical information, which is used anonymously to improve our website for you. For example, we can determine which pages are frequently visited and which pages are not sufficiently visible.


Social media cookies are used to enable the integration of social network sites on our Website.


Advertising cookies allow to create a user profile based on your surfing behaviour so that the ads shown are tailored to your interests.

3 — Lifetime

Persistent cookies: these cookies remain on the user's device for the duration specified in the cookie. They are activated each time the user visits the Website that places this cookie (e.g. cookies placed by social media such as Instagram, Facebook or Google Analytics). Most non-functional cookies are persistent cookies.Session cookies These cookies allow you to simplify and link the actions of a user during a browser session. A browser session starts when a user opens the browser screen and ends when the user closes the browser screen. Session cookies are placed temporarily. Once you close the browser, all session cookies are deleted. Most functional cookies are session cookies.

store_code

Type of cookie: functional

Domain: www.essentiel-antwerp.com

Purpose: Saves the chosen store

Retention period: 1 year


store_splash

Type of cookie: functional

Domain: www.essentiel-antwerp.com

Purpose: Saves the chosen language

Retention period: 300 days


frontend & fronted_cid

Type of cookie: functional

Domain: www.essentiel-antwerp.com

Purpose: Saves the session & accompanying data of the user environment

Retention period: 1 week


customer_group

Type of cookie: functional

Domain: www.essentiel-antwerp.com

Purpose: Saves the accompanying customer group (target group)

Retention period: 1 week


am_promo_notification

Type of cookie: functional

Domain: www.essentiel-antwerp.com

Purpose: Displays promotions

Retention period: 1 week


user_allowed_saved_cookie

Type of cookie: functional

Domain: www.essentiel-antwerp.com

Purpose: Saves whether we accept cookies or not

Retention period: 1 year


essentiel_cookie_addtocart

Type of cookie: functional

Domain: www.essentiel-antwerp.com

Purpose: Facebook pixel: places relevant ads on Facebook

Retention period: 2 seconds


add_to_cart

Type of cookie: functional

Domain: www.essentiel-antwerp.com

Purpose: Shopping bag

Retention period: 0


_utma, _utmz

Type of cookie: analytical

Domain: www.essentiel-antwerp.com

Purpose: Analysis of the website usage and differentiation of sessions

Retention period: 2 years


_ga, _gid, _gat, _gads

Type of cookie: analytical

Domain: www.essentiel-antwerp.com

Purpose: Analysis of the website usage: unique sessions, visitors, page visits, …

Retention period: _ga: 2 years / _gid: 1 day / _gat: session


CONSENT

Type of cookie: analytical & advertising

Domain: www.google.com

Purpose: Measures the efficiency of advertising

Retention period: 20 years


datr, act, sb, presence, fr, wd, xs, c_user

Type of cookie: advertising & social media

Domain: www.facebook.com

Purpose: Delivers relevant ads on Facebook and other websites

Retention period: till 2 years


SSID, SID, SAPISID, APISID, HSID, NID, SIDCC

Type of cookie: advertising

Domain: www.google.com

Purpose: Saves preferences and customized ads on Google-websites

Retention period: till 2 years


1P_jar

Type of cookie: advertising

Domain: www.google.com

Purpose: Customized ads

Retention period: 1 month


IDE

Type of cookie: advertising

Domain: www.doubleclick.net

Purpose: Measures the efficiency of advertising

Retention period: 1 year


Hotjar cookies

Type of cookie: analytical

Domain: www.hotjar.com

Purpose: Analysis of surfing behavior

Retention period: till 2 years


Pinterest cookies

Type of cookie: analytical & social media

Domain: www.pinterest.com

Purpose: Sharing pages on Pinterest and analysis of the resource

Retention period: 1-10 years

Updates

Changes to this cookie notice will be published on this page. We therefore recommend you to check this page regularly for updates.

Cookies management

You can manage or refuse the installation of cookies via your browser settings. Cookies already installed on your computer or mobile device can be deleted at any time. How you do this depends on the browser you use:

Internet Explorer

Google Chrome

Firefox

Safari


Please note that disabling cookies may result in the malfunction of certain features or applications on the website. Essential and functional cookies cannot be modified because they are necessary to provide our online services. The information we collect through these cookies is always anonymous, which makes identification impossible.

Contact details

For more information about this Cookie Policy, you can contact us via  service.US@essentiel-antwerp.com. Changes to this cookie notice will be published on this page. We therefore recommend you to check this page regularly for updates.

Partners for Analytics and Advertising 




Google Analytics:

By using the aforementioned analytical cookies, Kadine can measure how the website is used and how a user found the website through a web analytics system such as Google Analytics. For more information on data protection in relation to Google Analytics, you can refer to the Google Analytics Help (https://support.google.com/analytics/answer/6004245?hl=nl) and the Google Privacy Policy.  



Google Analytics Remarketing:

If you have provided consent by accepting advertising cookies, the aforementioned data can also be used to display targeted advertisements to "audiences." Audiences are composed based on user behaviour. An audience consists of a list of cookie IDs or advertising IDs representing a group of users. These lists do not include directly identifiable data, such as your name or email address. Google provides a Google Analytics opt-out add-on that, once downloaded and installed, disables Google Analytics tracking on all websites a user visits. More information can be found via the following link: https://tools.google.com/dlpage/gaoptout?hl=nl. 


Google Tag Manager:

Kadine uses Google Tag Manager to assign so-called tags to (parts of) the site. This data is then primarily used by other Google services, such as Google Analytics. Google Tag Manager does not collect personal data itself. These tags allow us to better analyse your use of our website and app to improve their quality and/or effectiveness for visitors and make them better suited to visitor preferences. More information on data protection can be found in the Google Tag Manager Help (https://support.google.com/tagmanager/?hl=nl#topic=3441530) and the Google Privacy Policy.



Google Ads – Conversion Tracking and Remarketing:

With Google Ads Conversion Tracking, conversions from Google Ads campaigns are monitored. By using Google Ads Remarketing, visitors to our site who have previously shown interest in our products can also receive targeted ads on the Google search platform and the Google advertising network. These cookies collect data about how our website is used, such as which products are viewed or added to a shopping cart. These cookies are also used to evaluate the effectiveness of an advertising campaign. Learn more about Google Ads Conversion Tracking (https://support.google.com/google-ads/answer/1722022?hl=nl) and Google Ads Remarketing (https://support.google.com/google-ads/answer/1752338?hl=nl). For more information about data protection in advertising via Google, refer to the Google Policies on Advertising Technologies and the Google Privacy Policy



Google Advanced Consent Mode:

Google tags are loaded when a user opens the website or app. The tags load the consent mode API, which does the following: 


— Set default consent statuses. By default, consent is denied unless you set your own default values. 

— While consent is denied, Google tags send cookieless pings. More information about what information the pings may contain can be found at : About consent mode - Google Ads Help


In general, you can find how Google processes data via the following link: Google’s Business Data Responsibility Site.   

 


Facebook Ads:

We use Facebook Ads to display advertisements to social media users on Facebook and Instagram. Using the Facebook Pixel and cookies, information is collected about how our website is used. This information allows us to show targeted ads on Facebook to visitors of our site who have previously shown interest in our products, tailored to their personal interests. The pixel also tracks user behaviour after viewing or clicking on a Facebook ad. Facebook is responsible for its own part of the processing as a data controller, including transfers to third countries. For more information on how Facebook handles your data, refer to the Facebook Data Policy and Facebook Cookie Policy. More information about how Facebook processes your data when you use Instagram can be found here